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  • Making your life way easier when searching web

    • Post author:Doug Laserice
    • Post published:July 10, 2020
    • Post category:Marketing
    • Post comments:0 Comments

    Are you overwhelmed by the ever-increasing amount of web platforms available to you? They’re supposed to make your life easier and get your brand more exposure, but it’s too much…

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    What is #storychat

    • Post author:Doug Laserice
    • Post published:July 10, 2020
    • Post category:Marketing
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    #StoryChat is a Twitter chat centered around the story concept in business, art, and life. I plan on featuring copywriters, screenwriters, novelists, attorneys, speakers, photographers, politicians, storytellers, and many other…

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    [Study] Recycling May Cause People to Consume More Resources

    • Post author:Doug Laserice
    • Post published:July 10, 2020
    • Post category:Marketing
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    You would be hard-pressed to find someone who doesn’t believe recycling is a good idea. Granted, you might find people who agree that recycling is beneficial to the planet but,…

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    [Study] What Makes Advertising Slogans Memorable?

    • Post author:Doug Laserice
    • Post published:July 10, 2020
    • Post category:Marketing
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    Before you read any further, it’s pop quiz time. See how many brands you can identify from the list of slogans below: “Just do it.”“I’m lovin’ it.”“Have it your way.”“Melts…

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    Don’t turn your back on cold-calling and emailing

    • Post author:Doug Laserice
    • Post published:July 1, 2020
    • Post category:Marketing
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    Most practitioners of new media have an utter disdain for cold calling. Recently,  I read Unmarketing by Scott Stratten in which the author–a social media consultant well-known for his influential Twitter presence–infers…

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    Tell Me a Story

    • Post author:Doug Laserice
    • Post published:June 22, 2020
    • Post category:Marketing
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    Today marks a very momentous occasion for me. Yes, it’s Halloween, but that’s not what I’m talking about. As much as I love an excuse to eat way too much…

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    Business Blogs you Need to Follow

    • Post author:Doug Laserice
    • Post published:June 8, 2020
    • Post category:Marketing
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    What are the best blogs for small business people? I have been reading blogs for a few years now and have accumulated hundreds that I follow for various reasons. In…

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    What they don’t tell you about enlightenment

    • Post author:Doug Laserice
    • Post published:May 20, 2020
    • Post category:Marketing
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    The cost of enlightenment is often the support of your fellow men. The path to discovery is often a lonely road. For we are all prisoners to our limited understanding…

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    First dates with customers: a show I’d watch

    • Post author:Doug Laserice
    • Post published:May 9, 2020
    • Post category:Marketing
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    Sales people get advice for all kinds of things…but, dating? We’re told about closing techniques, phone scripts, presentation skills, asking for referrals, etc. The list of topics is endless. But,…

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    12 Leadership Lessons From Superhero Movies

    • Post author:Doug Laserice
    • Post published:April 25, 2020
    • Post category:Marketing
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    I am a HUGE fan of superhero movies. I didn’t grow up reading comic books, so I guess I can’t really call myself an enthusiast. But I find the movie…

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